Pro adds three new tabs and makes everything you already have stronger. Nothing to set up: most of it works the moment Pro is switched on.

Three new tabs

• 1
  Insights How visitors answer your cookie banner, and a banner that tests a friendlier wording by itself. Guide
• 2
  Requests Visitors who asked for a copy of their data, or asked you to delete it, with a countdown to the deadline. A number shows how many are waiting. Guide
• 3
  Accessibility Your Accessibility Score, with one-switch fixes. Guide

What else gets stronger

Add a Pro page

1. Open Legal Pages

   Click Legal Pages. The Pro pages are in the list with the others.

2. Press Create page

   Find the page you need, for example Shipping Policy, and press Create page.

3. See its history

   Once a page has changed, its card shows a link like 2 versions. Every version is kept, and visitors can read old versions at the bottom of the page.

Pro adds three things to Cookie Banner: click-to-load cards for videos and maps, different rules for different countries, and a banner that speaks your visitor's language.

Hold videos and maps until visitors agree

A YouTube video or Google Map on your page tells Google about the visitor before they've said yes. Embed Shield stops that.

1. Open Cookie Banner and scroll down

   Click Cookie Banner and scroll to Embed Shield.

2. Turn on the two switches

   Turn on Hold YouTube, Vimeo, Maps and other embeds until visitors agree 1.

   Turn on Show video thumbnails from your own server 2 too. The picture on the card comes from your own site, so nothing goes to Google before the click.

   

3. Save and look

   Press Save changes. Open a page with a video in a private window. You'll see a card with a play button and a short note. The video loads when the visitor clicks it.

   

Different rules for different countries

Europe asks for more than the U.S. does. With rules by region, each visitor gets the right banner for where they are.

1. Turn on rules by region

   In Rules by region, turn on Use a different rule for each part of the world.

2. Pick a rule for each region

   Each region has three buttons:

   • Must say yes: nothing tracks until the visitor agrees.
   • Inform, can opt out: tracking starts, and the visitor can say no.
   • No banner: no banner at all.

   

   The safe setupKeep Europe, the UK, Switzerland, Canada and Brazil on Must say yes. The United States can use Inform, can opt out. When a browser sends a "do not sell" signal (Global Privacy Control), it's always respected.

3. Save

   Press Save changes. These rules replace the "Who has to say yes?" choice higher up.

Speak the visitor's language

1. Turn on languages

   In Languages and ad platforms, turn on Show the banner in the visitor's language. The banner then shows in Spanish, French, German and 10 more languages, based on the visitor's browser.

   

   If you changed the words yourself, your words are kept.

2. Using Microsoft Clarity or Microsoft Ads?

   Turn on Send consent to Microsoft Clarity and Microsoft Ads. Microsoft needs this for visitors in Europe.

Insights shows how visitors answer your cookie banner. It can also test a friendlier wording on its own and keep the one that works better.

1. Read the four numbers

   Click Insights. The four boxes at the top cover the last 30 days:

   • Opt-in rate: how many visitors pressed "Accept all". Higher means more visitors show up in your analytics.
   • Choices: how many visitors answered the banner.
   • Customized: visitors who picked only some kinds of cookies.
   • Rejected: visitors who said no to everything optional.

   

2. Look at the chart and the lists

   Choices per day shows each day's answers. Below it, you can compare the opt-in rate by region, by device (phone or computer) and by language.

   TipPhone visitors usually accept less. If your phone opt-in is low, try the Bottom bar look in Cookie Banner. It covers less of a small screen.

3. Start the self-improving banner

   Scroll to Self-optimizing banner and press Start the test.

   Half your visitors now see your wording (A), and half see a friendlier wording (B). Both have the same fair "Reject all" button, so it stays legal.

   

4. Let it pick the winner

   You don't need to do anything. When one wording clearly wins, Legal Eagle switches to it for everyone and marks it Winner.

   Prefer your own words? Press Go back to my wording. To stop a test early, press Stop the test.

Privacy laws let visitors ask for a copy of their data, or ask you to delete it. You have about 30 days to answer. Requests collects these requests, counts down the days, and does the work for you.

1. Open Requests

   Click Requests. Each request shows what the visitor wants 1, their email, and the time left 2. Orange means the deadline is close; red means it's late.

   

2. Press Handle it

   Press Handle it 3. This opens WordPress's own privacy tool for that person.

   • Get a copy: WordPress builds a file with their data. Click Send export link and they get an email with a download link.
   • Delete data: click Erase personal data. WordPress removes their details from comments, accounts and forms that support it.

3. Come back and press Mark done

   Go back to Requests and press Mark done 4. The request moves to Done, with the date, so you have a record.

The Proof of agreement list

Lower on the same tab, Proof of agreement lists everyone who ticked your "I agree" box: when, who, where, and which version of your Terms and Privacy Policy they agreed to. Press Download all records (CSV) to save it. Set up the "I agree" box.

If there's ever a dispute, you need to show that a customer agreed to your terms, and to which version. Pro adds an "I agree" box to your forms and writes down every agreement. It can also tell returning visitors when your policies change.

1. Choose where the "I agree" box goes

   Click Settings and scroll to Proof of agreement. Turn on the places you want it:

   • WooCommerce checkout: before someone buys.
   • WordPress sign-up form: when someone makes an account.
   • Comment form: when a visitor who isn't logged in leaves a comment.

   

   You can type your own wording for the box, or leave it empty to use ours.

   Using the new WooCommerce block checkout?It has its own terms box. Turn it on in WooCommerce → Settings → Advanced. The classic checkout uses ours.

2. Need it on another form?

   Put the shortcode [wple_agree] into that form. It shows the same box and records the agreement the same way.

3. Tell visitors when your policies change

   In Policy updates, turn on Tell returning visitors when your policies change. When your Privacy Policy or Terms change, returning visitors see a small note, "We updated our Privacy Policy", with a link to what changed.

   Every version is kept and listed at the bottom of the page, so anyone can see what it said on a given date.

4. Turn on deadline emails

   Turn on Email me when a privacy request is due within 7 days.

5. Label AI-written posts (if you use AI)

   Turn on AI labels on posts. In the post editor you'll get an "AI label" box to mark posts written with AI. New EU rules ask for this from August 2026.

6. Save

   Press Save changes.

Accessibility means people with disabilities can use your site, for example with a screen reader that reads the page out loud, or with only a keyboard. Complaints and lawsuits about it are common. Accessibility checks your key pages and fixes several problems for you.

1. Run the check

   Click Accessibility. The first time, press Run the checkup. After that, press Check again whenever you've made changes. It takes a few seconds.

   

2. Turn on the automatic fixes

   Scroll to Automatic fixes and turn them all on :

   • Add text descriptions to images that have none
   • Give embedded videos and maps a title
   • Allow pinch-zoom on phones
   • Set the page language if the theme forgot

   

   Then press Check again. Your score goes up.

3. Fix what's left

   Each problem that's left shows what's wrong, why it matters, and the page it's on. Click the page link 1 to open it.

   

   Common quick fixes:

   Problem	What to do
   Images with no description	In Media, click the image and fill in Alternative Text, e.g. "Red roses in a garden".
   Links with no text	An icon or picture is used as a link. Add a short label to it in your theme or page builder, like "Instagram".
   Form fields without a label	A box in a form has no name, only gray example text. Turn on the field's label in your form plugin.
   Headings skip a level	Use Heading 2 after Heading 1, and Heading 3 after Heading 2, like chapters in a book.